The pages that earn their place
A provider site works with a small, deliberate page set.
- A service page per registration group you actually deliver
- Service areas, by suburb or region, stated plainly
- A referral page for support coordinators with capacity and intake detail
- About, with named people, qualifications and registration status
- Contact with phone, email, address and an accessible enquiry form
- Privacy policy, because you collect personal information
Accessibility is not optional here
You sell to the disability sector. Keyboard navigation, visible focus states, sufficient colour contrast, semantic headings, alt text, captioned video and readable text sizing are baseline. WCAG 2.1 AA is the practical target and a genuine differentiator, because most competitors ignore it.
What wastes money
Common spend with no measurable return for new providers.
- Long autoplay video headers that slow mobile pages
- Participant portals before you have participants
- Stock photography that looks like every other provider
- Blog posts written for search engines rather than answers
- Custom animation on a site with no enquiry tracking
Make the enquiry measurable
Route every form and call into one CRM, acknowledge enquiries automatically, and track which page produced them. Without that, you cannot tell whether the site works, only whether you like it.
Want This Handled For You?
We prepare the documents, the self assessment and the audit evidence, then sit with you through the audit itself. Book a call and we will tell you honestly what your pathway looks like.